Entrepreneur success story: Manchester social media consultant

Abi - Tailormade Social

Investing early on in her business journey has been game-changing for Abi.

One client now pays her more than her original eleven.

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Abi launched her social media business in Manchester in January 2024. Like many female entrepreneurs starting out, she had plenty of clients but lacked the right marketing strategy — and she was undercharging for her services. That’s when she decided to work with me, Anna Jones, Manchester marketing consultant, visibility strategist, and marketing mentor for small businesses, entrepreneurs and founders.

By August, Abi had a strategic plan that was going to change the course of her business by October. It started with a pricing and packages Power Up in March, she had plenty of clients but they weren't the right clients and she was also severely undercharging! But we soon changed that and powered up her prices. This set her on the right track and her content shoot packages were selling fast. But she was full ideas and overwhelm started to creep in!

But the real game-changer came when Abi invested in an Eyes on You Day, a one-to-one strategy day with me that’s designed to help ambitious founders get total clarity on their visibility strategy, marketing and overall direction. Together, they created a practical marketing strategy that Abi could implement immediately — boosting her authority, confidence, and revenue.

Here is what happened -

11 social media management clients went from 11 to 5 but delivered far greater revenue, including her biggest client who brings in more than the original 11!
Sold out of her first Content and Cowork event in 6 hours and added an extra one into 2024 due to high demand
Revenue grew 200%

In Abi's words…

"Working with Anna was a complete game changer for my business! I first came to Anna for a Power Up session - at the time, I was struggling with low confidence, uncertainty over my services, overworking and severely undercharging for my time - within just an hour Anna changed ALL of this!

I came away with complete clarity on the goals and direction for my business, I felt empowered to charge my worth and within just a few days I secured dream clients at over double the price of my previous packages. The Power Up session had such an impact on my business, that six months later, when I was ready to take the next step with my business, I invested in an Eyes on You day. Together, we created an ambitious but manageable plan to reach my goals, implementing new strategies to increase my visibility and just one month later, I signed my biggest ever client, launched a new service AND had my most successful month in my business to date!

For me, working with Anna has been completely transformative for my business and truly believe I wouldn’t have been able to achieve the success I have over the last year without her support and guidance, and for that I will be forever grateful.

If you are looking for an incredible mentor (plus biggest cheerleader) then Anna is your woman!"

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